Yeoncheon Koryo Ginseng Festival

The Yeoncheon Goryeo Ginseng Festival is held to promote the excellence of Goryeo ginseng produced in Yeoncheon-gun and to revitalize local agriculture and the consumption of agricultural products. Located at 38 degrees north latitude, the Yeoncheon region possesses a natural environment—including latitude, climate, and soil conditions—ideal for ginseng cultivation and is regarded as the optimal location for growing six-year-old ginseng. In particular, the Goryeo ginseng of the Kaesong variety produced in Yeoncheon is recognized as a high-quality local specialty. Based on the historical significance and market value of Yeoncheon ginseng, this festival features a variety of exhibitions, sales, hands-on activities, and food programs. It also serves as a venue for communication and exchange where local farmers and consumers can meet directly to engage in direct sales of Yeoncheon agricultural products, and it is a premier festival for agricultural specialties that showcases the competitiveness and value of Yeoncheon’s agriculture both domestically and internationally.